About me
Hi!
I am a versatile marketing leader with over 10 years of high-growth tech, local services and experiential agency experience overseeing global B2B and B2C brand activations. I’ve worked in Canada, Australia, and the United States and produced events in APAC, the Americas, and Europe producing conferences sponsorships, inaugural corporate events, roadshows, pop ups, brand stunts, retail activations, customer summits, and incentive trips. I’ve built and deployed integrated marketing campaigns, managed high profile partnerships, and driven successful brand collaborations.
I’ve worked internationally in corporate communications and stakeholder engagement and gained experience in client account management, PR, social media, and operations before I left my home country of Canada to backpack around the world, visiting 24 countries over 18 months.
I grew up next to the Rocky Mountains in Calgary, Alberta and received my Bachelor of Commerce in International Business, Economics & Marketing from McGill University in Montreal.
I love donuts, novels, and hammocks. Preferably all at once.
Experience
Brand & sponsorship activation
Conference organization
Trade shows & roadshows
Corporate offsites
Stakeholder management
Large-scale event production
Creative and concept development
Venue research & management
Contract negotiations
Project management
Vendor & staff management
Partnership marketing
Experiential marketing
Digital and content marketing
Corporate comms & PR
Virtual & augmented reality
Conference & media launch organization